AUDIO LOCALIZATION

GLOBAL REACH, LOCAL IMPACT

With players around the world, modern games need to sound authentic in multiple languages. Make sure your game audio resonates with players in every market with audio localization services that culturally adapt your voiceovers for global audiences while preserving the nuance, emotion, and intent of the original performance.
With studios in 30+ countries and native casting directors in every major market, we handle the full localization pipeline, from cultural adaptation and casting to recording, QA, and seamless technical integration.

CASTING & PERFORMANCE

Localization goes far beyond mere translation. Quality localization means understanding your audience's cultural and dialectic nuances and capturing performances that reflect them. With access to talent around the world, we work locally, adapting humor to actually land, reworking cultural references to make sense, and adjusting character personalities to resonate with regional audiences.

MULTILINGUAL VO RECORDING

We coordinate everything, managing the workflow from studio bookings, talent scheduling, and session management – across our network of professional facilities and partner studios worldwide. Real-time communication systems let your team provide creative direction regardless of location, while standardized technical specs ensure consistent audio quality from Tokyo to São Paulo. Every session runs on schedule with the same professional standards you'd expect from your primary language recording.

TECHNICAL INTEGRATION & QA

Localized audio requires precise technical synchronization with your game. Our technical team handles format optimization, file organization, and naming conventions to integrate seamlessly with your development pipeline. We test every localized line for sync accuracy, volume consistency, and alignment with the final as-recorded script. From initial implementation through post-launch patches, we ensure your international players get the same polished audio experience as your domestic audience.

WORK THAT SPEAKS FOR ITSELF 

Voiceover that’s felt, not just heard, in every language.

FROM THE LAB

Demystifying Game VO - Part 2: Directing, Recording, and Post-Production Done Right

Demystifying Game VO - Part 2: Directing, Recording, and Post-Production Done Right

View Lab

YOUR QUESTIONS ANSWERED

What is game audio localization?

Game audio localization is the process of adapting your game’s voiceover for different regions and languages while preserving the emotional tone, character intent, and timing of the original performances.

How do I prepare scripts for VO localization?

Preparing scripts for VO localization involves organizing dialogue in a clear, structured format that includes speaker labels, line numbers, and contextual information. It’s also important to provide notes on tone, emotion, and timing, especially for lines tied to gameplay or cutscenes. Cultural references, idioms, or humor should be flagged for adaptation, and fictional terms or names often require pronunciation guides. The goal is to give localization teams enough context to deliver natural, accurate performances in each target language.

Do I need to cast authentic regional voice actors for my game?

It's not a requirement. However, casting native-speaking talent can have a huge impact on your localization and therefore, game quality. At Side, we have extensive experience localizing game audio across many languages with native-speaking talent who understand both the language and cultural nuance of each role. With studios in over 30 locations worldwide, we provide access to authentic regional voice actors and can manage the complete localization process from casting to final delivery, ensuring cultural accuracy and emotional authenticity for each target market.

Why is it important to have localized VO? Isn't localized text enough?

Localized voiceover significantly increases player immersion and emotional connection compared to text-only localization. Players connect better with characters speaking their native language with authentic cultural nuances and emotional delivery. Side’s end-to-end localization services handle script adaptation, casting, recording, direction, and QA to ensure your localized dialogue sounds natural and maintains technical integration quality.

Can I use the same studio for text localization, audio localization, and LQA?

Yes. Side provides a complete localization pipeline from initial planning through to implementation across 50+ languages. We coordinate multilingual recording schedules, manage voice assets centrally, and deliver platform-ready files for synchronized global launches. This integrated approach helps you scale localization without added complexity, ensuring consistent quality and timing across all localization services.

OUR TEAM

Maxime

Maxime

Head of Audio Localization - Paris Studio Head

Ruiting

Ruiting

Operations Manager - Shanghai

Clara

Clara

Production Manager - Montreal